Maybelline Fit Me Powder Guide: Discontinued? Shades & More

If you’ve ever stood in front of the drugstore makeup aisle wondering whether one powder can both set your foundation and blur your pores, you’re not alone. The Maybelline Fit Me Powder has been that go-to for years — but lately, whispers about it being discontinued have sent loyal users scrambling. We dug into the facts so you can decide what’s really happening and whether this powder deserves a spot in your routine.

Finish: Matte ·
Shine Control: Up to 12 hours ·
Skin Type: Normal to Oily ·
Coverage: Natural ·
Formulas Available: Pressed (Matte + Poreless) and Loose Finishing Powder

Seven specs at a glance — one thing stands out: the pressed and loose versions serve overlapping but distinct roles.

Did Maybelline discontinue Fit Me powder?

Official statements from Maybelline

Maybelline has not issued any press release or public statement announcing the discontinuation of the Fit Me Powder line. The official US product page for Fit Me Matte + Poreless Powder remains active, and the product is listed as available for purchase at $11.99. Similarly, the Fit Me Loose Finishing Powder has its own live page, suggesting ongoing brand support for at least this formulation.

Current availability at major retailers

Recent SERP results show the powder still listed at Boots, Lookfantastic, and McCabes Pharmacy. The discrepancy between Walmart’s “discontinued” label and the continued availability elsewhere is a major source of confusion. The implication: if you’re a regular user, stock up while it’s still widely available — but the official brand hasn’t pulled the plug.

Is Maybelline Fit Me Powder a finishing or setting powder?

Differences between finishing and setting powders

Setting powders lock liquid foundation in place and control shine throughout the day. Finishing powders are lighter, used after setting to blur fine lines and pores for a polished look. Many products blur the line, and Fit Me Powder is one of them.

How Fit Me Powder functions as both

Maybelline markets the pressed version as a “powder foundation makeup” that “reduces the look of pores and mattifies skin” (Maybelline product page). At the same time, the company says it’s intended for setting makeup with medium coverage. The loose powder is framed more narrowly as a finishing and setting product. In practice, users commonly apply the pressed powder over foundation for a matte, poreless finish — effectively using it as both a setting and finishing powder. The trade-off: It gives great coverage but may feel heavier if applied too generously.

Where to buy Maybelline Fit Me powder and how much does it cost?

Authorized online retailers

The powder is available at Maybelline.com, Boots, Lookfantastic, McCabes Pharmacy, and other major beauty retailers. Walmart still lists it but with a discontinued tag for the pressed version. We recommend checking the official site first for guaranteed stock.

Typical price range

Prices vary by retailer and region, but the typical range is $7–$12 USD (or equivalent in GBP/EUR). The US Maybelline site sells the pressed powder for $11.99. Always compare prices across authorized sellers to avoid inflated third-party listings.

Maybelline Fit Me Powder shades and dupe comparisons

Overview of available shades

• 115 (Ivory) – fair skin with cool/neutral undertones
• 250 (Nude Beige) – light to medium skin with neutral/warm undertones
• 320 (Natural Tan) – medium tan skin
• 350 (Coconut) – medium to tan skin with warm undertones
• Translucent (loose only) – universal

Maybelline offers a shade finder on its website to help match your foundation. The range covers fair to deep, but the exact number of shades varies by market.

What is Fit Me Powder a dupe for?

In beauty communities, Fit Me Powder is often called a budget-friendly alternative to high-end setting powders like Laura Mercier Translucent Loose Setting Powder. No official dupe claim exists, and the formulation differs — but the pore-blurring effect at a fraction of the price makes it a go-to for many. The pattern: You pay around $10 instead of $40 for comparable shine control and a natural matte finish.

Who should use Maybelline Fit Me powder?

Best for normal to oily skin

The formula is designed for normal to oily skin types, providing shine control for up to 12 hours (pressed) or 16 hours (loose, per some retailers). The pressed powder is non-comedogenic, so it won’t clog pores for most users.

Suitability for mature skin

Because it’s lightweight and finely milled, Fit Me Powder can work for older women when applied sparingly — it reduces shine without settling heavily into fine lines. The key is to use a fluffy brush and a light hand.

Overall user reviews and ratings

Reviews consistently praise its natural matte finish and pore-blurring effect. Users on retail sites like Boots and Lookfantastic rate it highly for everyday wear. The biggest complaint? The pressed compact can break if dropped, and the shade range could be more inclusive in some regions.

What users say

“The powder provides a smooth, matte finish and helps control shine and minimize the appearance of pores.”

– Boots product description (Boots (leading UK pharmacy))

“A natural long-lasting shine control up to 12 hours, poreless-looking finish.”

– Maybelline official website (Maybelline (brand owner))

For a seamless finish, pair your powder with the right concealer shade using our detailed Maybelline Fit Me Concealer guide, which covers 24 shades and application tips.

Frequently asked questions